We have completely revolutionised the pool concept.
API Italia was founded in 1980 by Franco Milani, who is still in the company as honorary president.
In 1996, Alessandro Milani, the current Managing Director of API Italia, graduates at the age of 23 in Political Science with a specialisation in economics at the University of Padua.
From 1996 on, he starts a path of personal and professional formation, firstly in the social area and after in the company of his father, where he made a series of experiences in the technical departments, planning and installation and as well in the industry of professional irrigation, fountains and monumental lakes. Thereafter, he focused on the commercial development of the company.
Thanks to this technical and commercial formation, Alessandro Milani was able to create the new construction technology called Biodesign, which connects the environmental, aesthetical and industrial benefits of the lakes with those of swimming in the pools. With this vision and the same determination in the growth of this new technology, new and important patents were created, which are now innovating the pool market.
In 2011, Alessandro Milani has conceived a new model of development of the Biodesign technology, which is based on the ethics of the industrial processes by eliminating the loss of value from the activities related to the product/technology.
In fact, in November 2012, this innovative industrial model was presented with the objective to create an international network, which can bring value to the product by taking advantage from the competences of every single unit.
For these reasons, the industrial development model of Biodesign is able to guarantee stable and continued profits for every single unit of the network.